Updated February 23 at 11:56am
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6/29/11 09:52AM
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Brave River Brings Social Media to Businesses

Social media has turned into the must have marketing tool for business today. Once considered the cutting edge in marketing tactics, it is now integral to any businesses’ marketing and customer …

Social media has turned into the must have marketing tool for business today. Once considered the cutting edge in marketing tactics, it is now integral to any businesses’ marketing and customer interaction strategy. In its most basic form social media uses technology to connect people and businesses together.

As Brave River Solutions is a leading provider of technology solutions it only makes sense that they would announce a Social Media arm to their business. Some of the offerings they have made available are:

• Social Media Platform Consultation – to help you decide which social networking channels are right for your company.

• Content and Campaign Consultation – to help decide what you should be saying and doing once you’ve “Gone Social”.

• Social Media Management- to help you stay on top of your social presence if your company doesn’t have the time, interest, or knowledge to focus on this.

• Custom Social Media Page Design & Development- Helping business to integrate custom web utilities into their social media pages for greater impact and better functionality.

Brave River has already begun working successfully on social media plans for clients such as: Rhode Island Tourism Division, which has seen a steady increase in fans since the integration of a fan page mini-site, D&M Tyre, and Jewelry Packaging, which has connected to new clients through social media since the implementation of their fan page less than a month ago. The Brave River Facebook site alone has gone from 8 unique visitors per week to over 300 unique visitors per week in less than two months.

The various channels such as blog, Facebook, LinkedIn, and Twitter work so well because they help provide the consumer with a genuine connection to the company they are purchasing from. As Brave River’s Social Media Specialist, Chad Westleigh says, “Social Media allows you to portray a soul for your company.” With 78% of consumers trusting peer recommendations, and only 14% trusting advertisements (www.socialnomics.net), social media is here to stay.

ABOUT BRAVE RIVER SOLUTIONS:

Located in Warwick, RI, Brave River Solutions is a leading provider of technology solutions, including e-Business/web services, IT support, and technology consulting to businesses in the Providence and Boston areas. With over 20 years of industry experience and unique end-to-end service capabilities, the experts at Brave River partner with their clients to create solutions that enhance productivity and efficiency, and improve ROI through state-of-the-art technology. To learn more about Brave River’s technology services, please visit www.braveriver.com.

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